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Employment Law

Legal guidance - compliance - software

Guildhall Chambers , 22 NOV 2013

LinkedIn: whose contacts are they anyway?

Julian Allsop

Barrister

LinkedIn: whose contacts are they anyway?
 
By Julian Allsop, Barrister, Guildhall Chambers

Introduction

1. Since the turn of the century, businesses have embraced social media as a means of marketing themselves to new and existing clients, and in many cases they have encouraged their employees to use social media sites such as LinkedIn, Twitter and Facebook to further their business objectives.

2. From a business perspective, at the front of this social media revolution is LinkedIn. It is designed to allow its registered members to foster and grow their professional network of known and trusted contacts and as a result is seen amongst the social media formats as having the most professional usage and perceived credibility...

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